NEW YORK, NEW YORK - SEPTEMBER 16: An ad from sports betting site Novig featuring Actress Sydney Sweeney is displayed in Times Square on September 16, 2026 in New York City. The ad featuring an undressed Sweeney is causing controversy with a range of female athletes voicing their displeasure with ad, stating that the actress was encouraging the objectification of female bodies and minimized the women’s contributions to sports. (Photo by Michael M. Santiago/Getty Images)

NEW YORK, NEW YORK - SEPTEMBER 16: An ad from sports betting site Novig featuring Actress Sydney Sweeney is displayed in Times Square on September 16, 2026 in New York City. The ad featuring an undressed Sweeney is causing controversy with a range of female athletes voicing their displeasure with ad, stating that the actress was encouraging the objectification of female bodies and minimized the women’s contributions to sports. (Photo by Michael M. Santiago/Getty Images)

NEW YORK, NEW YORK - SEPTEMBER 16: An ad from sports betting site Novig featuring Actress Sydney Sweeney is displayed in Times Square on September 16, 2026 in New York City. The ad featuring an undressed Sweeney is causing controversy with a range of female athletes voicing their displeasure with ad, stating that the actress was encouraging the objectification of female bodies and minimized the women’s contributions to sports. (Photo by Michael M. Santiago/Getty Images)

NEW YORK, NEW YORK - SEPTEMBER 16: Brendan Vaughan, Editor-in-Chief, Fast Company (L) and Russell Wilson, Super Bowl Champion and CBS Sports Analyst attend Fast Company Innovation Festival 2026 at Convene on September 16, 2026 in New York City. (Photo by Eugene Gologursky/Getty Images for Fast Company)

NEW YORK, NEW YORK - SEPTEMBER 16: Super Bowl Champion and CBS Sports Analyst, Russell Wilson speaks onstage in the "Why Not You? Russell Wilson on What It Takes to Build What’s Next" panel during Fast Company Innovation Festival 2026 at Convene on September 16, 2026 in New York City. (Photo by Eugene Gologursky/Getty Images for Fast Company)

NEW YORK, NEW YORK - SEPTEMBER 16: Super Bowl Champion and CBS Sports Analyst, Russell Wilson (L) and Editor-in-Chief, Fast Company, Brendan Vaughan speak onstage in the "Why Not You? Russell Wilson on What It Takes to Build What’s Next" panel during Fast Company Innovation Festival 2026 at Convene on September 16, 2026 in New York City. (Photo by Eugene Gologursky/Getty Images for Fast Company)

NEW YORK, NEW YORK - SEPTEMBER 16: Super Bowl Champion and CBS Sports Analyst, Russell Wilson (L) and Editor-in-Chief, Fast Company, Brendan Vaughan speak onstage in the "Why Not You? Russell Wilson on What It Takes to Build What’s Next" panel during Fast Company Innovation Festival 2026 at Convene on September 16, 2026 in New York City. (Photo by Eugene Gologursky/Getty Images for Fast Company)

NEW YORK, NEW YORK - SEPTEMBER 16: Super Bowl Champion and CBS Sports Analyst, Russell Wilson attends Fast Company Innovation Festival 2026 at Convene on September 16, 2026 in New York City. (Photo by Eugene Gologursky/Getty Images for Fast Company)